Second Coffee
About

Reimagining products for an AI-first world.

Second Coffee is an AI incubator rethinking products from first principles. We ask: How would this be designed if AI was fundamental from the start?

  • First Principles Thinking. We strip away assumptions and reimagine products as if they were being created for the first time in an AI-rich world.
  • AI-Native Design. Our designs integrate AI capabilities from the ground up, rather than treating them as add-ons.
  • Rapid Prototyping. We quickly build and test AI-driven prototypes to validate ideas and gather real-world feedback.
  • Cross-Industry Innovation. We apply insights from AI advancements in one industry to create novel solutions in others.

AI is the Engine for Everything

Too many startups are fixated on creating ChatGPT wrappers, limiting AI's potential. Our bet is in a future where AI succeeds by becoming ubiquitous and essential—like electricity, powering innovation invisibly behind the scenes.

Tell Mel - Your Family Biographer

Tell Mel - Your Family Biographer

Tell Mel - Your Family Biographer

Meet Mel, your family biographer. Mel captures and preserves your family's precious memories and stories through simple phone conversations. No apps, no logins — just meaningful conversations that become cherished memoirs

YipYap

YipYap

Yip Yap: Rethinking Community chat

Yip Yap is rethinking how private communities (like school parents and company alumni) communicate. There are dozens of chat applications targeting businesses (like Slack) or small groups (like WhatsApp) but none that really work for larger private groups. Yip Yap plans to change that.

Stealth

Stealth

In Stealth

Our next project is currently in stealth mode. Stay tuned!